Our products and platforms operate on robust and modern IT infrastructure. We leverage a cloud-first model that constitutes a scalable, flexible, and secure foundation, and incorporate local content servers in select schools and institutions, where necessary. This structure empowers both our core business of digital education solutions and the Company’s critical support services.

Refer our “certifications and accreditations”, and read about our process to build trust with customers, uphold IT security and data privacy, and address the utilization of emerging technologies.

As an EdTech Company, intangible assets are a key component of our business. This includes advanced proprietary digital learning platforms and a suite of products developed by our in-house team of experts. Our product portfolio , delves into details of our various products and platforms.

Product overview

The Alef Platform is our flagship – a complete digital learning solution for middle and high school students (grades 5-12); especially customized for the MENA region and designed to align with the UAE Ministry of Education syllabus – so teachers and students know they're on-track with the curriculum.

Abjadiyat, is our Arabic learning product focused on early Kindergarten to grade 4. It offers easy to consume and highly engaging content, through a mobile interface, for the youngest learners – featuring a series of interactive lessons and practice, including interactive content for native-speakers early in their Arabic language journey.

Arabits, customized for non-native speakers, is a native Android and iOS mobile application tuned for Kindergarten to 12th grade (K-12) students and packed with features to help students master Arabic and prepare for their grade-level examinations in Arabic. This is a native Android and iOS application optimized for mobile devices.

Alef Pathways is a supplemental, self-paced, and highly personalized mathematics learning program. Designed for learners throughout the formative grades, 3 to 8, it features the Alef Math Ability Test (AMAT) to determine each student’s strengths and weaknesses and provide the most suited learning path that meets their needs. In addition, it offers dashboard access to teachers and parents to track the learning progress of each student.

In 2016, we set out to shake things up in education. We weren't just building another EdTech company; we were on a mission to redefine the whole learning experience. We knew that technology and innovation, when used correctly, could unlock incredible potential in every student.

We started out with a single school and 200 students; where we saw firsthand how the blend of technology, data, and deep understanding of how children learn could make a real difference. In just two years, the UAE Ministry of Education signed an agreement to apply the Alef Platform in ten Abu Dhabi-based public schools, who pioneered our platform.

Additionally, we gleaned experience from a variety of new geographies as we enhanced our multilingual abilities and offering. These years served as a crucial proof of concept; testing our ability to roll out new products and services in a variety of languages, validating the adaptability of our platform in catering to diverse student groups, and providing rich insights into the impact of our products on student learning experience and outcomes.

Following the resounding success of our platform with the early-adopter public schools, Alef Education was awarded a long-term agreement with ADEK running up to 2030 now extended up to 2033.

This long-term arrangement has cemented our position as a leader in the UAE’s EdTech space, and given us the perfect springboard for scale and growth at a regional and international level.

At the end of 2024, our platforms reach approximately 1.4 million registered students and 50,000 teachers, across 7,000 schools. By the end of this year, we had amassed 19,400 digital lessons, 33,940 videos, and 426,650 assessment questions delivered through our platform – a monumental library of learning.

The Alef Education platform now provides digital educational resources to almost all public schools (Cycle 2 and 3 – grades 5 to 12) and many private schools in the United Arab Emirates.

With our systems capturing and processing around 16 million data points per day, we are just getting started. Research teams have successfully completed fifteen academic publications; as we continue to refine our proof of concept to make learning more effective, engaging, and personalized for every student. Read more about our unique Position in the EdTech, explore the Results of our impact studies, and impact see how we’re Leveraging EdTech for good.

Building on our robust digital foundation, scalable business model, and innovation-driven development pipeline; we are spurred on by a clearly-defined growth strategy, and well positioned to achieve a leadership position in the EdTech industry.

Markets served and geographic reach

We have a growing footprint across the globe, serving students and schools across many countries. Government partnerships continue to represent the core mile of our business; focuses on collaborations with government entities, such as the UAE Ministry of Education. B2B partnerships, while still an emerging growth segment, is a priority strategic area for the Company where we actively engage with private schools to offer innovative and customized solutions to meet their specific needs. We are expanding our reach in this segment a number of organic and inorganic growth opportunities, as detailed in the strategy section.

Banking on our long-term presence and high penetration of the UAE education sector, through government service agreements, we are delivering on our strategic objective to Super-Serve the UAE market. Recent partnerships with key private-sector players in the UAE education sector, such as iCademy and New Century Education, have signaled our entry into private schools and solidified our position in the UAE market.

As our next strategic priority, we have focused our attention on targeted Tier 1 home markets, where Alef Education’s burgeoning presence is already making waves. Our footprint in Indonesia, just five years since entering the market, is already our largest base of schools and students, in absolute terms.

In 2024, we stepped into a number of new geographies winning new business in Morocco; launching a partnership with UNICEF and KICD in Kenya; laying the groundwork for education-reform related opportunities in Senegal; agreeing on terms for ICESCO pilot-projects in Malaysia, Azerbaijan, and Gambia; signing MoUs with seven governments as part of the newly launched Miqyas Al Dhad project; and initiating a number of new partnerships for wider commercial opportunities around the globe.

The strategy section provides a detailed look at growth objectives and where we are today.

Awards and recognition

Our propriety EdTech platform, utilization of emerging technology, and commitment to innovation and excellence have garnered numerous prestigious awards, certifications, and accreditations.

Certifications and accreditations

ISO 27001:2022 – Information Security Management.

ISO/IEC20000-1:2018 – Quality standard for IT service management.

Click to go to Sustainable Education on matters regarding industry-specific compliance, data security and data privacy.